ZapBounce vs Emailable
Emailable lives inside HubSpot for most of the people who use it. The marketplace app is good, the free trial is the largest in this category at 250 credits, and then the 5,000-credit minimum arrives and decides the question for anyone with a list of nine hundred.
| ZapBounce | Emailable | |
|---|---|---|
| Accuracy figure published | Coverage and accuracy together, once measured | None published |
| 1,000 addresses | $5 | 5,000 minimum |
| 10,000 addresses | $25 | About $0.0076 an address with a subscription |
| 100,000 addresses | $139 | Custom |
| Free tier | 100 a month, no card | 250 credits |
| Credit expiry | Never | Credits never expire |
| Billed for unknowns | No | No |
Emailable figures read from their own pricing page in September 2026.
How Emailable prices it
Subscription discounting around $0.0076 an address, with refunds for duplicates and unknowns. The refund model reaches a similar place to our never-bill-unknowns rule, it just arrives as a credit note rather than an invoice you never receive.
Where Emailable is the better choice
Stated plainly, because a comparison page that never concedes anything is not worth reading.
- The largest free trial in the category at 250 credits.
- A mature HubSpot integration with strong marketplace reviews behind it.
- They also decline to publish an accuracy figure, which we credit.
Where we differ
What ZapBounce does differently
- They require a 5,000-credit minimum. We start at 1,000 for $5.
- We report the unknown rate as a headline number rather than only refunding it.
What you give up leaving Emailable
- The largest free trial in the category at 250 credits.
- A mature HubSpot integration with strong marketplace reviews behind it.
- They also decline to publish an accuracy figure, which we credit.
Moving off Emailable
The 5,000-credit minimum. It is the thing that stops a small team trying them properly, and it is why people with a 900-address list look elsewhere entirely.
Painless unless the HubSpot integration is doing real work for you. Their marketplace app is genuinely good, so check what it automates before you unplug it.
What Emailable cannot do either
Questions people ask about Emailable
A refund for unresolved results and never billing them. Is there a difference?
In money, barely any. In behavior, some: a refund is a credit you have to notice and reconcile, and an exemption is an invoice that never arrives. Both beat paying for a non-answer, which is still the default elsewhere in this market.
Our list is under 5,000 addresses. Can we use Emailable?
You would be buying 5,000 credits to clean fewer. The credits do not expire, so it is not wasted exactly, but it is money out ahead of the need. Our floor is 1,000 for $5.
Does Emailable publish an accuracy figure?
They do not, and that is to their credit. A percentage calculated after the difficult addresses have left the denominator describes the easy ones. Declining to print one is the more honest move.
Is ZapBounce cheaper than Emailable?
At 100,000 addresses we list $139 and they list Custom. Compare the per-address rate rather than the headline, and check what each side does with unknowns.
Can I test both before deciding?
Yes, and you should. Run the same sample of a few thousand addresses through each and compare how many came back unresolved. That difference matters more than either accuracy claim.
Emailable has a HubSpot marketplace app and a 5,000-credit floor. We have no HubSpot app, and our entry is 1,000 credits. Below 5,000 addresses that floor is the whole comparison.
Run the same sample through us and Emailable
100 free checks a month, no card, and the unknowns come back labeled.