ZapBounce vs Truelist

Truelist's pitch is a low first-pass rate and an Enhanced pass you pay extra for on the catch-all and unknown rows. ZapBounce bills one credit per address, labels catch-alls from a single probe, and never bills an unknown. So the comparison turns on what the hard rows cost you.

ZapBounceTruelist
Accuracy reportingCoverage stated: the share of your list with a definite verdictNone stated on its pricing page
1,000 addresses$5See their pricing page
10,000 addresses$25See their pricing page
100,000 addresses$139See their pricing page
Free tier100 a month, no cardSee their pricing page
Credit expiryNeverSee their pricing page
Billed for unknownsNoNot stated

Truelist prices change, so confirm theirs on their own pricing page. Ours are fixed and published on /pricing.

How Truelist prices it

Truelist prices by volume band, with the per-1,000 rate falling as the file grows, and sells Unlimited monthly plans for heavy senders. The Enhanced pass on hard rows costs extra credits on top. ZapBounce prints one ladder, $25 for 10,000, $139 for 100,000 and $949 for a million, and a catch_all row costs one credit, once.

Why teams pick ZapBounce over Truelist

What changes when your list runs through ZapBounce instead.

The short version

  • One price per address at every depth. A catch_all row costs one credit, billed once, with no second pass to buy.
  • Unknown results and duplicate rows are never charged, and the pricing page says so.
  • Published prices on one page: $5 for 1,000, $25 for 10,000 and $139 for 100,000.
  • Retention you set per API key, from 0 days (deleted on download) to 90, with 30 as the default.
  • Our own SMTP check on port 25, closed before DATA, so no message reaches the addresses you check.

Moving off Truelist

The Enhanced pass is where Truelist bills grow. The first check is cheap, then the catch-all and unknown rows get offered a second, extra-credit pass, and on a B2B list that slice isn't small. People start comparing when they add up what the second pass cost.

Truelist and ZapBounce both take a CSV upload or an API call, so the switch is an endpoint and a key. Point your signup form or your enrichment step at ZapBounce's API, re-run your last list as a baseline, and keep the Truelist export beside it to compare the catch_all and unknown counts.

The hard addresses, and how they come back

Questions people ask about Truelist

Does ZapBounce charge extra for catch-all emails like Truelist's Enhanced pass?

No extra charge. ZapBounce bills a catch_all row one credit, once, after a single probe to a random address at the same domain. Unknown rows are never billed, so there's no second pass to pay for.

Why does the table show no Truelist prices?

This site prints a competitor price only once it's on our dated competitor record, so Truelist's figures are left for its own pricing page. ZapBounce's are fixed: $5 for 1,000, $25 for 10,000 and $139 for 100,000.

How long does ZapBounce keep my list compared with Truelist?

ZapBounce keeps uploads and results for 30 days by default, and you can set each API key from 0 days (deleted on download) to 90. Any batch can be deleted at once with DELETE /v1/batches/{id}.

Is ZapBounce cheaper than Truelist?

Ours is $5 for 1,000 and $139 for 100,000, published, with no minimum. Credits never expire, and unknowns and duplicates are never billed, so the rate you see is the rate you pay.

Can I test both before deciding?

Yes, and you should. Run the same sample of a few thousand addresses through each and compare how many came back unresolved. That difference matters more than either accuracy claim.

Add Truelist's Enhanced pass to its first-pass rate, then set the total beside ZapBounce's $139 for 100,000, with catch_all billed once and unknown never billed.

Run the same sample through us and Truelist

100 free checks a month, no card, and the unknowns come back labeled.