BriteVerify is sold through Validity now. As of September 2026, briteverify.com redirects to a Validity contact data quality page, and Validity publishes no BriteVerify price, so a per-address rate arrives as a quote from its sales team. ZapBounce prints its whole ladder on one page: $5 for 1,000 checks, $25 for 10,000 and $139 for 100,000.
BriteVerify's three results are the thing to plan around. The ZapBounce vs BriteVerify page compares the two products, and this guide is the move itself, step by step.
The short version
- Your most recent BriteVerify result exports
- A ZapBounce account with a live key and a zb_test_ sandbox key (100 free checks a month, no card)
The steps
Save your last BriteVerify results
Export the results for every list you still email, with the check date. You'll use them to spot addresses that changed status after the switch.
Decide what risky means for you now
BriteVerify returns valid, invalid and risky (validity.com, read 24 September 2026). ZapBounce splits risky into two results. A
catch_allis a domain that accepts every address, and anunknownis a server that wouldn't answer. Write down what each should do: send, hold for a smaller batch, or re-check later.Point your valid and invalid rules across
BriteVerify valid maps to ZapBounce
valid, and invalid maps toinvalid. Ourreasonfield adds the cause, such asmailbox_not_foundorno_mail_server, if a rule needs it.Add rules for the flags
ZapBounce sets
role,disposableandfree_providerflags on every result. A signup form usually blocksdisposable, and a newsletter often holdsroleaddresses likeinfo@in their own segment.Swap the form check to the API
Wherever a form calls BriteVerify, call
POST /v1/verifyfrom your server with the address and a Bearer key. Build it with thezb_test_key first, because sandbox calls never bill. The real-time verification page covers timeouts and what to show the person filling in the form.Move bulk lists to file uploads
Upload CSV or TXT files on the bulk page or with
POST /v1/files. Your file comes back with your original columns plus the result, the flags and abilledcolumn.Re-check the lists you plan to send
Run every list you last checked more than a month ago before its next campaign. Compare the new results with your saved BriteVerify export, and look hardest at addresses that were valid then and
invalidnow.
Why splitting risky matters
A catch-all and an unknown need different handling. A catch_all means the domain said yes to a random address too, so the mailbox can't be confirmed by any SMTP check. About 28% of a 10,000-address B2B benchmark sat on catch-all domains, so for a B2B list this is often a large group. Send to it as its own segment and watch the bounces.
An unknown means the server was greylisting, throttling or blocking probes when we asked. It's a question about timing, not about the address, and you can check it again a day later. At ZapBounce an unknown is never billed, so the first try costs you nothing.
Buying without a sales call
You can open a ZapBounce account and verify a list the same day, with no contract. Credits never expire, unknowns and duplicates are never billed, and every row shows whether it was billed. A monthly plan costs 15% less than the same credits pay-as-you-go, with unused credits rolling over while the plan is active. The pricing page has every tier.
Data terms sit on the DPA page, which lists each sub-processor. Uploads are kept 30 days by default, and you can set each key anywhere from 0 to 90 days.
Questions people ask
How do I switch from BriteVerify to another email verifier?
Export your recent BriteVerify results, decide how the new vendor's results replace BriteVerify's risky label, swap your form and bulk checks to the new API, and re-check lists older than a month. ZapBounce splits risky into catch_all and unknown.
What does BriteVerify's risky result map to?
BriteVerify's risky result maps to two ZapBounce results: catch_all for a domain that accepts every address, and unknown for a server that would not answer, which is never billed.
Is BriteVerify still sold on its own?
BriteVerify is sold through Validity. As of September 2026, briteverify.com redirects to a Validity data quality page, and Validity publishes no BriteVerify price, sending buyers to its sales team.
Can I try ZapBounce before moving my lists?
Yes. Every account gets 100 free checks a month with no card, and calls made with a zb_test_ sandbox key never bill, so you can test the whole integration first.